VP Sales, interviewed by Matt McDonald

Scope and content:

Records an interview with the unnamed VP of Sales of the Shenandoah Valley Poultry Growers Cooperative, in Harrisonburg, Virginia, who discusses daily work in production, sales and distribution. Other topics include previous work at Pilgrim's Pride and Cargill; SVPGC decision to sell antibiotic-free, vegetarian-fed turkeys; pricing and contract models with growers and distributors; relationship with the The USA Poultry and Egg Export Council (USAPEEC); controlling processing costs; branding and marketing in different regions of the country; grain prices and concern about the impact of ethanol and corn production; farm bill and agricultural subsidies; and consolidation in the poultry industry, super market chains, and food services.

Access and use

Location of collection:
James Madison University
Second Floor Room 203, MSC 1704
Carrier Library
James Madison University
880 Madison Drive
Harrisonburg, VA 22807
Contact for questions and access:
POC: Tiffany Cole
Phone: (540) 568-3444
Phone: (540) 568-3612
Fax: (540) 568-3405
Restrictions:

Restricted by donor.

Terms of access:

Public Domain

Parent restrictions:

Access to oral history interviews is governed by a deed of gift signed by the interviewer and narrator(s). Most interviews are open for research without restriction. In instances in which the narrator did not grant permission for full online access to recordings and transcripts, those restrictions are noted in a Conditions Governing Access note for each interview. In some instances, access to audio and transcripts is permissible only within the Special Collections reading room.

Pseudonyms are used when requested by the narrator.

Parent terms of access:
Public Domain

Contents